Art Direction: Generating Memorable Ideas
Training Creativity
A course by Émilie Chen
, Art director and graphic designer
Ready to take your art direction to the next level? Learn practical techniques for generating memorable ideas and bringing them to life.
- 100% positive reviews (5)
- 370 students
- Audio: English
- English, Spanish, Portuguese, German, French, Italian, Polish, Dutch
About the video: Training Creativity
Overview
“To conclude this unit, I will talk you through two fun exercises to train your creative muscles and get your creative juices flowing. ”
In this video lesson Émilie Chen addresses the topic: Training Creativity, which is part of the Domestika online course: Art Direction: Generating Memorable Ideas. Ready to take your art direction to the next level? Learn practical techniques for generating memorable ideas and bringing them to life..
Partial transcription of the video
“How to create a creative muscle In this lesson, I will talk you through two fun creative exercises to train your creative muscles and to get your creative juices going. This first exercise is a five-minute sketching challenge. I'm going to give you two objects, and I want you to sketch as many combinations as possible as you can think of in that time. For myself, I'm going to work with an apple and a woman. For you, I want you to work with a cat and with a man. It's a great exercise to loosen up, start to let your imagination run wild, and a good way to teach you to look at things from a lo...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Art Direction: Generating Memorable Ideas
-
Category
Design, Marketing & Business -
Software
Adobe Illustrator, Adobe InDesign, Adobe Photoshop -
Areas
Art Direction, Brand Strategy, Creativity, Poster Design

A course by Émilie Chen
Émilie Chen is a French freelance designer and art director based in London. With a diverse portfolio spanning branding, exhibition graphics, editorial design, and theatre marketing campaigns, Émilie's creativity knows no bounds. Her ability to translate complex stories and abstract notions into visually striking images has made her a sought-after talent in the industry.
With a background that includes working for renowned institutions such as the National Theatre of London and Penguin Books, Émilie has gained invaluable experience collaborating with influential creatives and bringing their visions to life. Her work has been recognized for its fresh perspectives, clever concepts, and undeniable impact.
- 100% positive reviews (5)
- 370 students
- 16 lessons (3h 2m)
- 16 additional resources (4 files)
- Online and at your own pace
- Available on the app
- Audio: English
- English, Spanish, Portuguese, German, French, Italian, Polish, Dutch
- Level: Beginner
- Unlimited access forever