Art Direction: Generating Memorable Ideas
What Is an Art Director?
A course by Émilie Chen
, Art director and graphic designer
Ready to take your art direction to the next level? Learn practical techniques for generating memorable ideas and bringing them to life.
- 100% positive reviews (5)
- 370 students
- Audio: English
- English, Spanish, Portuguese, German, French, Italian, Polish, Dutch
About the video: What Is an Art Director?
Overview
“Before diving head-first into the content, I will introduce the structure of this course: what it's about and the project. I will also explain what's involved in the role of an art director.”
In this video lesson Émilie Chen addresses the topic: What Is an Art Director?, which is part of the Domestika online course: Art Direction: Generating Memorable Ideas. Ready to take your art direction to the next level? Learn practical techniques for generating memorable ideas and bringing them to life..
Partial transcription of the video
“In this lesson, I'll introduce the final project to you and will explain what we will go through in the course. I'll also explain what's involved in being an art director. In this course, I will show you how to come up with art direction concepts for a poster of the musical West Side Story. The theater poster will be a vehicle to put together to put into practice the learnings in this course, but the process can be applied to many other briefs, whether it's an editorial illustration brief, a movie poster, a CD cover, or an advertising brief. In terms of techniques, you'll learn to train you...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Art Direction: Generating Memorable Ideas
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Category
Design, Marketing & Business -
Software
Adobe Illustrator, Adobe InDesign, Adobe Photoshop -
Areas
Art Direction, Brand Strategy, Creativity, Poster Design
A course by Émilie Chen
Émilie Chen is a French freelance designer and art director based in London. With a diverse portfolio spanning branding, exhibition graphics, editorial design, and theatre marketing campaigns, Émilie's creativity knows no bounds. Her ability to translate complex stories and abstract notions into visually striking images has made her a sought-after talent in the industry.
With a background that includes working for renowned institutions such as the National Theatre of London and Penguin Books, Émilie has gained invaluable experience collaborating with influential creatives and bringing their visions to life. Her work has been recognized for its fresh perspectives, clever concepts, and undeniable impact.
- 100% positive reviews (5)
- 370 students
- 16 lessons (3h 2m)
- 16 additional resources (4 files)
- Online and at your own pace
- Available on the app
- Audio: English
- English, Spanish, Portuguese, German, French, Italian, Polish, Dutch
- Level: Beginner
- Unlimited access forever
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
